We are very excited to have our own Karen Kang as November’s speaker! Karen will speak on Demystifying Brand (or You Can Put Lipstick on a Pig and It’s Still a Pig). Branding is everyone’s business. Yet, few understand what it really entails. Karen will use props and interactive activities to make the art of branding accessible to the rest of us.

Karen Kang Consulting provides positioning and branding strategies for high tech and consumer clients. A 25-year veteran in marketing and communications, she founded Karen Kang Consulting in 1994. She has helped more than 100 companies, from start-ups to Fortune 500 companies, develop successful corporate and product positioning and brand strategies. A former newspaper reporter, she has held executive positions in marketing consulting, advertising and public relations firms. For six years, she was a partner and principal with Regis McKenna Inc., a high-technology marketing consulting firm. She has trained more than 1000 professionals on positioning and branding through national conferences, the Haas School of Business at UC Berkeley, Golden Gate University, PriceWaterhouseCoopers, SD Forum and Forum for Women Entrepreneurs.